In the latest example of everyday industries being injected with social justice and race based politics, Outside Magazine has published an article in it’s latest release lamenting that the outdoors industry has become “too White”.
Outside Magazine is a publication, both online and offline, that focuses on health, fitness and outdoor activities, delivering its readers an education on the current trends or topics in those fields. The publication typically releases articles with headlines such as “Fit and Healthy Now”, “How Not to Organize Your Gear Shed” or “Want to Run Fast? Listen to Your Gut”, all of which are informative and educational for fitness buffs or the adventurous types.
That’s why the magazine’s recent release titled “The Outdoor Industry Has Too Many White Dudes“ tends to stand outs among its fellow articles offering travel or health advice to its readers.
It doesn’t help when the article starts out by informing the reader that the outdoors industry has a “diversity problem”.
The outdoor world has a diversity problem. Few places is this fact more evident than at the biannual industry trade show Outdoor Retailer in Salt Lake City. Almost everybody on the floor looked like me—a white dude from Oregon—right down to the flannel shirt and trucker cap.
This isn’t just an isolated topic in a random magazine either, as many other large publications have published similar articles with titles such as “Why Can’t Silicon Valley Solve Its Diversity Problem“, “Calling Out Fashion’s Major Diversity Problem“, “Asset Managers Confront Ethnic Diversity Problem” and many more.
In fact, it appears almost every mainstream publication has insinuated that all industries in America have a “diversity problem”, and the brightest business leaders in the country are all putting their heads together trying to solve it. According to Gallup, most Americans tend to overestimate the percentage of the country that falls into the classification of a minority, as in reality only 12.3% of citizens are Black while Hispanics account for only 12.5%.
Often times when politicians or business leaders say we have a “diversity issue”, that phrase could also be translated into having a “too many White people” problem, which is yet another example of the mainstream media constantly dividing the population along racial lines.
Why is it there are never any complaints about countries in South America, Africa or Asia not having enough diversity, as there are a much lower percentage of caucasians when compared to other races there, and this diversity movement seems exclusively centered on Western nations where Whites make up the majority?
To be fair, the article did focus on several CEOs in the Outdoors industry that are trying to target minorities more in their marketing efforts, but the fact that the story essentially complains about there being “too many White dudes” in any industry is the very definition of judging a person based on their skin color, also known as “racism”.
Imagine if an article had a title claiming that the Rap music industry had too many Black people in it, and needed to do a better job of attracting White musicians. I guarantee whoever wrote that article would never be writing again for any major publication in the liberal media world, along with mass outrage and protests erupting against whichever company dared to published it.
The Democrats would like to say that President Trump achieving such high support among White voters was due to some sort of “inherent racism”, yet with Whites constantly being maligned by the press, media and entertainment industries is it any wonder they flocked to a candidate who wasn’t trying to tell them all how racist they are?
Too often in today’s culture an emphasis is placed on ones skin color, rather than their merits, personality or achievements. Color comes first for the extreme left, and they wear that focus as a badge of honor, constantly using it to “virtue signal” to others in attempts to prove their believed moral superiority. In fact, they are only espousing a racist mentality, as they should be considering people as human beings first, all part of the same world and same species regardless of the color of their skin.
Good luck trying to explain that one to your liberal friends or co-workers though.